I had more reasons than one to say TGIF this past Friday. Marisa Ciappari and the rest of the team held a launch for the Italian make-up brand Wjcon at the Birkirkara store and editors, entrepreneurs and bloggers (me!) were all invited to learn more about the brand and company. Pampering and playing dress up were also in the equation so I knew I was in for a great time. Upon arriving, I was introduced to the team, showed around the store and explained the DNA of the brand by the super lovely and knowledged Marisa. Upstairs, Carina Camilleri and her son Ben were dressing everyone up for a quick fun photo op while all ladies invited were in turn getting their hair done by Katia at Pierre Camille, a facial and massage by Carisma at the Intercontinental, fab nails by Sue Caruana at Beauty Inc. and make-up by the Wjcon team. I myself got a facial and massage and guys let me tell you one word: DI-VINE. I will surely go back to Carisma for more.
As it turns out this is the first time Wjcon opened a store outside of Italy. Focusing on giving more attention to self-care, the brand is all about the well-being of the customer and helping her on her day-to-day beauty needs. What I really love about this Italian brand is the high quality for the uber affordable price tag – the pigmentation of the products is phenomenal! With prices being so low I know Maltese women will love getting multiple products rather than one really expensive product from elsewhere. And to top it all off, the make-up artists are always around the shop to help out with whatever you might need. So be sure to check it out – you will love it! Wjcon Malta is at Naxxar Road, Birkirkara. Click, click, click for more pictures!
Custom-made jacket, shirt by Prada, sunglasses by Marc by Marc Jacobs, beanie by American Apparel